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Top 6: March 12th 2008

Catsan Crystals: Pillow

Top 6: March 12th 2008
These pillowcases were placed in hotel rooms at a pet care trade conference. As Catsan (kitty litter) Crystals wasn’t one of the main products to be featured, our task was to ambush the conference with a memorable idea that highlighted the product benefit of ‘maximum odour control.’

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