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Guinness: Check In. Head Out.


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For centuries, March 17th has given people a reason to come together to celebrate St Patrick’s Day. Unfortunately, this isn’t possible for many people around the world this year. But for the many New Zealanders who are able to spend this St Patrick’s Day together on-premises around the country, Guinness has created a street poster campaign via Special Group New Zealand, that encourages them to do so responsibly. When the QR code poster is scanned, people are directed to the Ministry of Health Covid-19 page that contains vital information around how we can all do our bit to sustain the covid-free world we’ve earned for ourselves.
Credits Other credits

Founder/CEO/CCO: Tony Bradbourne

Head of Strategy: Rory Gallery

Studio Manager: Gavin Le Claire

Senior Business Director: Sam Hall

Strategist: Callum Orr

Business Executive: Madeleine Smart

Adrian Hirst – Category Marketing Director – Wine, Spirits & RTD at Lion

Tim Norman – Senior Brand Manager at Lion

Charlotte Findlay – Assistant Brand Manager – Global Spirits at Lion

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