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Jeep: Working Far From Home


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In 2020, the concept of remote working went from a luxury to necessity, with most businesses embracing working from home in some form. But now that local travel restrictions have eased across Australia, Jeep wanted to pose a challenge to those enjoying their new found flexibility. If you have the freedom to work from anywhere, why limit yourself to your own postcode? To encourage more Australians to truly embrace remote working, Jeep and Cummins & Partners have helped bring a fully connected home office to one of Australia’s most far-flung corners – the north west coast of Tasmania. Jeep is inviting Australia’s most intrepid workers and adventurous influencers to escape the daily grind and try Working Far From Home for themselves. Accessible only by the most capable of 4×4 vehicles, the custom-built office pod is located in a rarely explored pocket of coastal land, surrounded by dramatic cliffs and breathtaking views. Much like a Jeep, the office has been built to withstand the harshest of elements, without compromising on features or style. The structure was created by Spacecube, a world leader in portable modular infrastructure, with architecture designed to blend seamlessly with the natural landscape, while maintaining creature comforts such as full Wi-Fi connectivity, climate control, solar powered electricity and plumbing. To help get you to the pod, there’s also a Jeep Gladiator on loan as your complimentary work car, for road, rock and beach adventures, and adrenaline-filled morning tea and lunchtime breaks.
Credits Other credits

Client: Jeep Australia

Managing Director: Kevin Flynn

Director of Marketing: Tom Noble

Senior Marketing Manager: Rachel Semmens

Marketing Manager: Samantha Lorenzi

Agency

Group Account Director: Josh Collins

Integration Director: Kara Brumfit

Integration Manager: Isaac Montebello

Strategist: Brad Hill

Designer: Ellena Mills

Senior Retoucher: Ed Croll

Print Producer: David Findlay

Production

Line Producer: Nick Wolff

Photographer: Andrew Vukosov

Drone: Tony Driver

Editor: Oliver Waghorn

Colourist: CJ Dobson

Composer and Sound Design: Electric Sheep

Product by: SpaceCube

Media Agency: Starcom

Digital & Social Agency: Digitas

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