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LA ROCHE-POSAY: Skin Is More Than Skin

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La Roche-Posay is on a mission to improve the quality of life for people facing skin issues every day. In this new campaign, the brand places real people center stage, highlighting the overlooked personal effects skin problems can have on individuals and the importance of life-changing dermatological solutions to properly treat skin’s health for an overall positive impact on people’s lives.
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BRAND MANAGERS: Laetitia Toupet, Othman Bennis, Lea Deramo, Andra Voinea

AGENCY MANAGERS: Mercedes Erra, Anne-Laure Brunner, Béatrice Ruty, Damien Clanet, Manon Roux

SOUND COMPANY: GUM

ASSISTANT ART DIRECTOR: Naiqin Ye

MUSIC SUPERVISOR: Christophe Caurret

STRATEGIC PLANNING: Antoine Pivard, Juliette Ragagnon, Mailys Ducourneau

TRAFFIC: Kemi Zinsou

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