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Coca-Cola: Unbelievable Double Take


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Coca-Cola and UM Studios rewrite the 1983 NCAA men's basketball championship game, in this funny 'Unbelievable Double Take' spot.
Credits Other credits

Chris Elliot, Director End to End Connections + Media, Coca-Cola

Kate Santore, Director Content Excellence, Coca-Cola

Michael Hughes, Senior Sports Marketing Manager, Coca-Cola

Matt Cordes, Partner Integrated Investment, UM

Molly Zimmerman, Partner Integrated Investment, UM

Brooke Lyon, Partner, UM

Jessica Klien, Group Content Director, UM Studios

Sara Goldman, Content Manager, UM Studios

Roy Taylor, CEO, Ryff

Sarah Coursey, Global Sales, Ryff

Aex Reed, Head of Production, Ryff

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