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Call of Duty Warzone: Squad Up The World

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Call of Duty's free-to-play game Warzone launched a year ago with a thunderous response in culture. When friends could no longer meet in person, they met up in Warzone, and the community is bigger and more inclusive than ever. Now with squads re-connected, friend groups continue to come together to enjoy Warzone like never before. In 2021, Warzone continues to have an enormous impact on pop culture, and this week kicks off a massive community celebration for players, as Warzone transforms to 1984. To celebrate the most ambitious free content offering in Call of Duty history and its diverse community of players, Activision and creative agency 72andSunny Los Angeles partnered with young visionary filmmaker Gibson Hazard to create its biggest, most ambitious film in years. The campaign ‘Squad Up the World’ features celebrity friend groups squadding up from across culture, gaming and sports, showing that there’s friends and there’s Call of Duty friends. Every scene is a moment of COD camaraderie and triumph with a different surprise around every corner, blending three different filmic mediums (CG, gameplay and real world live action) through the epic camera transitions that made Gibson famous.

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