Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: June 30th 2021

World Vision Taiwan: Forgotten Corners Of The World - miniature exhibition

Embed Video
Top 6: June 30th 2021
There are 1.7 billion children being abused in different ways in the world. However, their stories are easy to be neglected and forgotten in Taiwan. Known as the happiest country in Asia. This has led to the low donation rate for the World Vision Taiwan. Now that these abused children have been forgotten, Wunderman Thompson Taiwan and World Vision hope that Taiwanese people can take initiative to see and discover the problems, by getting people to realize the cruelty existing in their daily life. To demonstrate this, Wunderman Thompson Taiwan created the 'Forgotten Corners Of The World' exhibition. It's always easy for people to ignore things that are irrelevant or distant, but these small and cruel incidents are real. Therefore, we are putting them in the eyes of the people who are always happy to let the forgotten place be noticed again. 14 cruel stories where turned into 14 miniatures. Based on the different content of the stories, a corresponding item was place in the store (Ex: we put a miniature of a child under alcohol abuse next to the beer area). In addition to discovering and looking at these miniatures, people can also scan the QRcode right next to the miniature to see how the children are being abused in sound and to donate money to them.

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news