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Coca-Cola: Best Coke Ever


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Coca-Cola Australia has launched a campaign unveiling a new recipe and a new look for Coca-Cola No Sugar. The fully integrated campaign centres on sparking a debate that drives trial, asking Aussie drinkers, is this the 'Best Coke Ever?'. The global reformulation of Coca-Cola No Sugar is the result of years of innovation to deliver a new and improved taste aiming to create a taste as close as possible to Coca-Cola Classic while the new iconography enables consumers to identify the can more easily on shelves.
Other credits

Media Agency: UM

PR Agency: DEC PR

Social Media: Social Centre driven by One Green Bean

Activations: Maverick

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