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Top 6: December 22nd 2021
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Ausfilm: The Australian Job

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Top 6: December 22nd 2021
Ausfilm's new direct campaign, developed by Paper Moose, repackages the complex world of filmmaking budgeting combined with government incentives into a cinematic thriller. At the centre of the campaign is "The Australian Job" film trailer, where a Hollywood producer and an Aussie "fixer" hatch a plan to assemble the perfect Australian post-production team. Australia offers world-class picture post, sound and music talent, and during the pandemic it demonstrated that post-production could all be done remotely through films such as Mortal Kombat and Shang-Chi and the Legend of the Ten Rings. Ausfilm, the Australian industry association that markets Australia’s film and television production incentives on behalf of the Federal and State governments, also promotes to global screen makers. The film trailer showcases just how easy and financially viable it is to complete post-production in Australia remotely, without global film and TV executives leaving home. The piece was delivered to 5000 high-profile film and TV executives worldwide and includes a bespoke, web-based, screen production tax incentives calculator that both simplifies and showcases the varying incentives Australia offers to attract foreign projects.
Credits Other credits

Client

Director of Marketing & Industry Partnerships: Rachelle Gibson

Senior Marketing & Digital Content Specialist: Ashlee Sang

Agency

Design Lead: Georgia Shillington

Designers: Divya Abe, Evelyn Tran

Head of digital: Brigham Glaser

Lead developer: Greg Poole

Developer: Justin Clayden

Digital designer: Jason Fidel

Group account director: Liz Stephens

Account manager: Madeleine Huxley

Production

Head of production: Maren Smith

Editor: Steve Anthopoulos

Production designer: Antony Miller

Aerial cinematography: Aerial Films Australia & XM2 Pursuit

Colour grade: Sandbox

Composer: Angela Little

Lighting: Fox Lighting

Sound & music post-production: Trackdown

Studio & locations: Fox Studios Australia

Title designs & motion graphics: New Holland

Visual effects: Alt.VFX & Fin

Senior Casting Director: Stevie Ray

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