Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Tv

Geberit AquaClean: Handbutts


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
Embed Video
Wunderman Thompson Switzerland has created a clever hack for demonstrating the function of the Geberit AquaClean shower toilet, without showing the body part for which it was built. When hands are placed together in a certain way, they become an amazingly real-looking naked bottom. Coined ‘Handbutts’, Geberit can show the product benefit in a pictorial way for the first time: A butt (which is not a butt) being cleaned by a jet of water. But as soon as the camera zooms out, the hand is revealed, and viewers can see how using the Geberit AquaClean shower toilet is just like washing your hands. Following the launch of the campaign, it became clear the public loved handbutts, so Wunderman Thompson Switzerland released a ‘How-To-Handbutt’ video, showing people how they could create their own handbutt.

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news