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BINGE: Sex & the city staircase billboard

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To launch And Just Like That, the highly anticipated follow up to Sex and The City, BINGE, Australia's newest streaming service created a billboard that was an exact replica of the famous apartment staircase scene in the show. The life size staircase billboard featured the show details on one side and a fan photo-op on the other. Fans lined up for hours to have their photo taken on the famous Sex and The City stairs.
Credits Other credits

Client: BINGE

Executive Director: Alison Hurbert-Burns

Head of Communications: Asha Burns

Head of Marketing: Annabelle Greene

Senior Marketing Manager: Kara McEwan

Marketing Executive: Bronte Rodgers

Head of Agency: Tim Freeland

General Manager: Marianne Noonan

Event Manager: Emma King

Graphic Designer: Chioma Agbada

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