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The League Against Cancer: Solar Octagons - Beach
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To reduce the prevalence of skin cancer and encourage the continued use of sunscreen, Havas Group Peru and the League Against Cancer launch "Solar Octagons". Solar Octagons presents various situations in which the sun is the protagonist and, at the same time, two octagons warning of the risk of exposure to it without sunscreen. The campaign was launched on January 6 and will be valid for two months, it will have pieces on TV, digital, OOH, and BTL that will take place on the main beaches.
Production Director: Giuliana Garcia Related |
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