YWCA Metro Vancouver: Add The M

Have you ever noticed that women's sports always have a 'W' for women's sports, and men's sports just get to be called sports? Today a campaign, created by Rethink, Canada, launched to change that by adding an M to the NBA, NHL, MLS and PGA logos, and top athletes and sports figures are already on board. The movement 'Add The M', which tackles the four biggest sports in North America that have both men's and women's leagues, is being led by YWCAs across Canada and has already gained the support of sports figures like soccer star Christine Sinclair, TSN host Jennifer Hedger, and Sportsnet host Tara Slone. One of the movement’s earliest supporters is soccer’s top international goal scorer. No, not Cristiano Ronaldo. It’s Christine Sinclair, who, despite what you’ll find on google, is actually ahead of the top scoring male player (Ronaldo) along with nine other women. Athletes and supporters are proudly repping the M badges and posting their support for the initiative online. Anyone who wants to lend their support can visit LetsAddTheM.com and download an M badge for free, then share it on social media using #AddtheM and tagging @YWCACanada.