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Afia Corn Oil: Red


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Afia Corn Oil is the leading brand in the cooking oil category. They wanted to change the way consumers perceive cooking oil and steer it away from being an unhealthy ingredient. We have developed a series of key visuals that demonstrate different profiles of people based on the ingredients they use to cook their favourite dishes, and right at the heart of each set of ingredients is a Afia bottle, pumping up the taste and quality of whatever meal being prepared.
Credits Other credits

Production: Melt

Photographer: Ebrahim Barakat

Food Stylist: Rani Alagamy

Client Manager: Khaled Kanoon

Creative Service Director: Mounir Mohamad

Managing Director: Matthew Butterworth

Chief Executive Officer: Mounier Harfouche

Regional General Manager for Client Service: Khaled Farid

Advertising Agency: MullenLowe MENA

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