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McDonald's: Happy Moments, Princess

McDonald’s has released a visual ode to the lengths that parents will go to in order to bond with their children and share a special moment of happiness with them – a sentiment McDonald's has understood and celebrated for decades.The campaign, called ‘Happy Moments’, is jointly created by Leo Burnett Dubai and Leo Burnett Manila. ‘Happy Moments’ was photographed by Ale Burset, who is based in Madrid.

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