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Web Film
Sky Glass: The World's First TV Orchestra
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We Are Social, the socially-led creative agency, has worked with Sky to unveil the world’s first TV orchestra featuring Sky Glass; the new streaming TV from Sky, with six powerful speakers and 360° Dolby Atmos sound built-in. Filmed at the English National Ballet and produced by We Are Social Studios, the campaign highlights the high quality visual and sound offering of Sky Glass. The socially-led campaign sees an audience being surprised with a performance from the English National Opera Orchestra, with each musician being represented by a Sky Glass TV to create a symphony conducted by the ENO's Carolyn Kuan.The film launches across Sky’s YouTube, Instagram, Facebook and Twitter channels. By combining the worlds of music with tech, the campaign demonstrates the technical excellence of Sky Glass, placing emphasis on the experiential nature of the product.
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