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Top 6: October 5th 2022
Interactive

The Woods Art Institute: The Art of Trending

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Top 6: October 5th 2022
From prehistoric art to Picasso's Guernica to Banksy’s Flower Thrower, art has always reflected, in its unique way, the moment in which it was conceived. Today, thanks to social networks, we have real-time access to global conversations, trends, and news – thanks to Twitter Trending Topics. And new artistic techniques are emerging every day, including digital manipulation and most recently artificial intelligence, supported by software such as DALL-E 2. An AI system by OpenAI that creates realistic images and art from a description in natural language. The Woods Art Institute, as a place of cultural interaction that gives rise to new possibilities to create, collect and experience art, launches "The Art of Trending." A real-time art experiment to connect the Institute with younger generations by linking Twitter Trending Topics with DALL-E 2 to create the most contemporary exhibition to date. An exhibition curated by all of us through Trending Topics and executed by AI. The real-time art pieces will be available from 19th September 2022 on the WAI’s social channels as well as on billboards around Germany, exploring the boundaries of what is art and what makes an artist an artist.
Credits Other credits

Agency

MD: Tobias Ahrens

Client Service Director: Jorinde Gessner

Junior Account Manager: Lea Ugrinovich

Art Buyer: Simone Kliesch

Animator and editor: Fati Bilal

Production

Managing Director: Dr. Ingo Kiedaisch

Chief Creative Technologist: Timor Kardum

CLIENT: Woods Art Institute

Founder & Art Collector: Rik Reinking

Communication Manager: Katrin Parameswaran

Assistant: Caro Uhde

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