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New Goldfish Mega Bites are big, flavourful crackers. Not tasteless units of digital information. In this quirky campaign, an artificial (but not so intelligent) spokesperson warns that Mega Bites are not to be confused with Megabytes.
Credits
Other credits
Planning Team: Heather Segal, Shaunagh Farrelly
Client: Campbell Company of Canada
Clients: Mieka Burns, Paloma Bentes, Simon Truyens, Francesco Alfano, Nadia Giannantonio, Matei Birladeanu, Kyle Techner
Media Agency: Spark Foundry
Media Team: Christina Falconer, Doyeon Kim, Varun Oza, Tina Nguyen
PR Agency: Proof Strategies
In-store Agency: The Mars Agency
French Agency Partner: The French Shop
Producers: Heather Hyland, Ola Stolduska, Clare Dietrich, Houng Ngui
Production House: Merchant
Director: Jason Jeffrey
Post-Production Company: Darling Colour & VFX
Editor: Max Lawlor
Audio House: Berkeley Inc.
Mac Artist: Emmy Bairos, Jenny McCracken
Interactive Producer: Ece Inan, Ben Bentivegna
Interactive Production House: Metaverse Architects
Editor: Max Lawlor, Jessie Posthumus
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