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Koala: Koala Inquiry Calls 30" - v2


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Koala’s reimagined and aptly renamed Bed Sofa is nothing like traditional sofa beds. It’s a new category entirely, thanks to its innovative design which is equal parts bed, equal parts sofa. To reinforce this idea Koala rang its competitors and had them admit they don’t stock anything that meets that description. Those calls became these ads.
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