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Top 6: March 8th 2023
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Prime Video: Ligue 1 Uber Eats Symphony

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Top 6: March 8th 2023
To enhance the Ligue 1 Uber Eats show, Prime Video presents its "Ligue 1 Symphony", a hymn created using the gestures and body languages of the Ligue 1 coaches who, exceptionally, swap their sideline pacing for the role of orchestra conducting, leading 70 musicians and choristers. A symphony for football, by football. Ligue 1 Uber Eats is one of the greatest championships. Each weekend, on the side pitches, the coach is a bona fide orchestra conductor, directing and guiding its "artists" - the players. Prime Video and creative agency Marcel wanted to highlight this parallel with the world of music through "Ligue 1 Uber Eats Symphony", an original composition in which the maestros are Ligue 1 coaches, virtually directing an orchestra of 70 musicians and choristers. If the idea is original, the creation process was just as unique. A single camera was placed in front of each coach to analyse and film their gestures. These movements were then picked apart and sorted based on their coherence and amplitude. Prime Video teamed up with Saycet, a French composer of electronic music and film soundtracks, to create this symphony, inspired by these movements. To interpret this original composition, 70 musicians and choristers were gathered in the auditorium of the Niemeyer space in Paris. In the place of the orchestra conductor, a screen broadcasting the recorded gestures of the coaches gave instructions and set the tempo, conducting the musicians. The result? A rhythmic symphony which re-transcribes all of the intensity and emotions of a football match. Premiered on Prime Video on February 26th, ahead of the Olympique de Marseille – Paris Saint-Germain match, the "Ligue 1 Uber Eats Symphony" has been developed into two videos now available on the Prime Video Sport platforms. In collaboration with the Ligue de Football Professionnel (LFP) and the Ligue 1 Uber Eats clubs, the Ligue 1 Symphony will also be broadcast on giant screens in stadiums and on social media. The track will also be available soon on Amazon Music.
Credits Other credits

Client

Helen Cowley: Marketing Director

Xuan Pham: Senior Creative Director

Edouard Van Wynsberghe: Marketing Lead Live Sports

Gemma Mayat: Senior Brand Marketing Manager

Najib Messaoudi: Senior Brand Marketing Manager

Sabrina Belaïba: Campaign Producer

Ben Walker: Campaign Producer

Elsa Gueroult: PR Manager Sports

Antoine Gazel Jauregui: Social Media Manager Ian Brook: Media Manager

Bernard Chatillon: Head of Sports

Agency

Pascal Nessim & Charles Georges-Picot: Co-CEO

Benjamin Taïeb: Managing Director

Lucile Wissocq: Business Director

Quentin Seguret & Clara Bizet: Group Managers

Camille Dangoumau: Account Manager Assistant

Antoine Zago-Meyer: Project Manager

Charlotte Giraud-Charreyron: Social Media Strategy Lead

Ivana Huc: Community Manager

Loick Tranier: Cadreur & Monteur

Julien Hannedouche: Cameramen & Edit

Production

Rudy Annese: Key Set Decorator

Romuald Carruesco: Post-Production Director

Allso + Firm: Image Post Production

Durango Studio + Kouz: Sound Post Production

Romain Clisson: Sound Mix

Saycet : Composer

Moritz: Orchestrator

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