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Top 6: August 30th 2023

Street Lab: Splash Spots

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Top 6: August 30th 2023
New York creative company, Zulu Alpha Kilo, known for innovating the Tough Turban for Pfaff Harley Davidson and reimagining the school desk for online learning platform D2L, has released a beautiful new twist on a New York City tradition. For more than 100-years, when the temperature pushes past 90 degrees, New Yorkers across the city have turned to neighborhood fire hydrants in search of a little watery relief. However, the caps employed to spray the water have been rudimentary at best. Until now. Introducing Splash Spots. A new proposal from Zulu Alpha Kilo for how New York City uncaps its hydrants during the hottest days of summer. Designed for maximum whimsy and water conservation, releasing approximately 50% less water than the standard hydrant spray cap, Splash Spots are an exciting and joyful build on the traditional caps the FDNY already uses. The agency partnered with the non-profit Street Lab, which aims to improve the urban environment, strengthen neighborhoods, to help determine the four unique water experiences that would be most exciting and feasible. Each of the four Splash Spots are crafted for safety, durability and scalability. Attaching easily to the hydrant, each “spot” also comes with its own on/off function making them easier for the community to use. Splash Spots pays homage to something uniquely New York by doing something uniquely New York to it: reinventing it through creativity and ingenuity. Ultimately the hope is to work with the city to take these from prototype to something much bigger.
Credits Other credits


Partner: Tim Gordon

Chief Design Officer: Stephanie Yung

Design Director: Jeff Watkins

Designer: Sam Dal Monte

Managing Director: Meghan Mullen

Account Director: Casey Ann O’Brien

Account Supervisor: Karina Guerra

Production Director: Ola Stodulska

Website Project Manager: Kenneth Haz

Associate Producer: Bita Mazaheri

Industrial Design Studio: Group Project

Industrial Design Director, Founder: Colin P. Kelly

Industrial Designer: Edward Lee

3D Models: Group Project

3D Animations: Julio Ortega

Partner: Leslie Davol, Street Labs

Logo Animation: Polyester Studio

Archival Stock Footage: Shutterstock

Post-Production House: Zulubot

Editor: Thais Maranho

Motion Graphic Designers: Thais Maranho, Miguel Natividad, Cecilia Bernasch, Noah Mroueh

Online: Thais Maranho

Colour Transfer: Can Yuksel

Audio: Noah Mroueh

Post-Production Director: Lena Hamady

Post-Production Producer: Siddhi Patel

Image Retoucher: Mila Lukezich

Web Developer: Jake Edwards

Studio Production Artist: Pam Cohen

Studio Director: James Graham

Media Manager: Adrian Gluvakovich

Community Manager: Vittoria Gibson

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