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Web Film

Niuriss: Why We Do It

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There's no one right way to raise a baby; only the right way to raise YOUR baby. That's what Canada Royal Milk's new campaign for Niuriss infant formula is all about - celebrating the unique and beautiful ways that people all across Canada raise their families.

Niuriss is the only formula made in Canada, from Canadian milk. Which is why we're proud to call it A Canadian Formula for Parenthood.
Credits Other credits

AGENCY: FUSE Create

Lindsay Ditkofsky – Group Account Director

Marteen Sevier – Account Supervisor

Blair Elliott – Account Director

Luigi Alliegro – Studio Designer

Jacquie Kostuk – Director, Creative Strategy



DOP - Cole Graham

EP/Producer- Shelby Manton

Line Producer (Toronto) - Jeff So

Line Producer (Vancouver) - Angelica Stirpe

Executive Producers - Shelby Manton, Sebastien Galina, Geoff Manton, Kristoff Duxbury



Outsider - Offline Edits

Calum Moore - Editor

Riangelo Melaria - Assistant Editor

Kayan Choi - Executive Producer

Kelsey Dale-McGrath - Producer



Alter Ego - Colour Transfer

Lily Henry - Colourist

Vika Svishchova - Assistant Colourist

Genna McAuliffe - Senior Producer



Online Edit

Max Parr - online editor



Pirate Sound - Audio House

Ian Boddy - Sound Director & Engineer

Stéphanie Broschart - French Director

Maggie Blouin Pearl - Producer



Baillat Studio - Animation/ Mnemonic

Luce Ruissy - Motion Designer

Olivia Chan - Art Director

Jean-Sébastien Baillat - Creative Director

Charles Spina - Animation Producer

Sebastien Hotte - LELOI

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