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Top 6: November 5th 2008

Carlton Dry: TEAM DRY

Top 6: November 5th 2008
Clemenger BBDO Melbourne concocted this site for TEAM DRY. Team dry is based on a simple insight that the stupid things guys do in their early twenties are probably the most fun things they’ll ever do. The campaign offers drinkers the chance to get a year long pro sponsorship to do dumb stuff full-time, delaying the inevitable disappointment of an entry-level corporate job.

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