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AXA XL: Energy Transition
AXA XL, part of the AXA Group that provides insurance and risk management products and services for mid-sized companies through to large multinationals, and reinsurance solutions to insurance companies globally, is launching a new campaign: 'Facing into risk for a future to be imagined'. In an increasingly connected and unpredictable world, businesses that are innovating and driving progress must navigate many complex risks. In line with the brand’s global strategy, AXA XL partners with clients to understand and protect against the risks of today and of tomorrow. This bold campaign from Publicis Conseil aims to increase brand awareness, emphasising the brand’s culture, vision and expertise. Featuring a retro-futuristic art direction, the initiative sets the insurer apart in a competitive landscape, emphasising AXA XL’s forward-thinking culture.
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