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Top 6: April 8th 2009
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Amstel: Experiments

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Top 6: April 8th 2009
Two scientists study Amstel Pulse Beer in a series of narrated, filmed experiments. This first experiment reveals how the distinct sound of opening an Amstel Pulse has a Pavlovian-like effect on a test subject. 180 Amsterdam created the spot.
Credits
  • Director
    Roderick Fenske
  • Executive Creative Director
  • Creative Director
  • Art Director / Copywriter
  • Art Director
  • Agency Producer
  • Senior Agency Producer
  • Producer
  • Music + Sound Production
Other credits

Executive Producer: Joel Simon

Final Mix: JSM Music, New York

ONLINE Facility: Prime Focus London

H/Flame Artist: James Adamson

Business Director: Christian Stein



Account Executive: Anna Stewart



Business Affairs Manager: Kindra Schoemaker

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