Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Top 6: April 15th 2009
TV

mömax: Don't let your furniture embarrass you

Embed Video
Top 6: April 15th 2009
Austria has the highest concentration of furniture stores of any country in Europe. Mömax is a relatively small player on the market and can only mobilise a very small media budget to make an impact amongst its young target group. The idea here from Demner, Merlicek & Bergmann Vienna is that old furniture is embarrassing. That’s a truth everybody learns, when they take their first teenage friends home. And this is the truth dramatised within the advertising as a piece of furniture embarrasses its owner.
Credits Other credits

Account Director: Alexander Rosenegger

Account Manager: Albin Lenzer

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news