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Trillium Gift Of Life Network: Lung Mart
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RecycleMe.org is a campaign created by Bensimon Byrne, Toronto to raise awareness of organ donation among youth.These viral videos are part of a larger multimedia campaign that highlights the need for donors (Each ad in the campaign signs off with the same message: If organs and tissue were this easy to find, we wouldn’t need donors). Each piece of creative also aims to drive people to the site, where they can learn more about the cause and actively demonstrate their support for organ donation.
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