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Ryobi: Dirt Bike


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BMF Sydney has created a series of print campaigns for new client Ryobi. The power tool category is characterised by product feature ads, so the aim was to inject some personality into the Ryobi brand through ideas that talk directly to specific tool buying audiences.
Credits Other credits

Planning Director - Simon McCrudden.

Art Buyer - Sarah Thompson.

Production Company - The Kitchen Creative.

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