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Interactive

52nd Annual GRAMMY Awards: We're All Fans


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The heart of the campaign is the Web site, www.wereallfans.com — a first-of-its-kind interactive fan experience — featuring portraits of GRAMMY-nominated artists composed entirely of real-time, fan-generated YouTube, Twitter and Flickr postings. This user-submitted content is continuously gathered from these social media platforms and refreshed on the campaign site to form a constantly evolving, "living" portrait of each artist. TV, print, out-of-home and interactive all support and will drive traffic to www.wereallfans.com.
Credits Other credits

Digital Production Program Manager: Keith Bellinger

Senior Interaction Designer: Shaun Rance

Digital Strategist: Niki Weber

Sr. Flash Developers: David Riegler, Teguh Mualim

Tech Leads: Tim Shea, Jon Bauer

QA: Lester Broas, Walter Velasquez

Director of Production: Derek Vandenbosch

Director of Creative Technology: Ricardo Diaz

Digital Art Director: Jose Eslinger

Digital Art Director: Helena Skonieczny

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