 |
Tv
Sprite: Unleashed - Drake
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
BBH New York's first ever global integrated marketing campaign for Sprite. Giving teens a platform to express their creativity through music and film, The Spark campaign includes Innovative TV commercials and online interactive music and digital film mixers featuring content from GRAMMY® nominee Drake. To capture the excitement of the new campaign BBH and Sprite called upon an up and coming music video director, Benjamin Steiger Levine, whose fresh thinking and creativity manifests all the qualities of the Sprite brand itself. The creation of the spot was a real team effort between BBH New York, Levine, aWHITELABELproduct, Spectral Motion and Mass Market.
Creative Commentary ------------------------------------
Business Affairs: Laurie Litonjua Related
Sprite: Slam Dunk - Books
BBH New York 
Sprite: Slam Dunk - Art
BBH New York 
Sprite: Revolution
Geller-Nessis, Publicis, Tel Aviv |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
