TV ad: AUSTAR MyStar: Family Holiday

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Australia’s leading regional subscription TV service, AUSTAR, is encouraging Australians to “Try a new life” in a campaign by Three Drunk Monkeys. The campaign, which promotes the benefits of AUSTAR’s MyStar digital recording device, aims to redefine how people think about TV and show regional Australians how MyStar can give them more control over their TV viewing.
Leslie Ali, Creative Director, Three Drunk Monkeys: “The idea was to demonstrate how watching TV with MyStar allows you some freedom to live a different kind of life. The campaign just has some fun with that notion.”