Browse ads: Automotive- Alcoholic beverages- Clothing- Cosmetics- Entertainment- Food- Travel- Telecommunications- More...
Print

Road Safety - Speed: Girlfriend


This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
In most urban areas in New Zealand the legal speed limit is 50kph. Young male drivers perceive this as an arbitrary number and are more likely to set their own limit, at a speed that they are comfortable with – for most of them that is about 60kph.
They don’t see the danger in going just a little over. What difference can 10kph make?
Clemenger BBDO Wellington job was to re-educate drivers, that every km over the speed limit increases the seriousness of the consequences in a crash.
Credits

Gold sponsors

The Best Ad Jobs

Retrieving latest jobs

Visit Campaign Brief for Australian creative
advertising news