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Top 6: September 15th 2010

Spring Valley: Spring Fever

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Top 6: September 15th 2010
Sunday night will see Schweppes Australia launch a significant multi media campaign for its iconic fruit juice brand Spring Valley with a campaign that positions Spring Valley as 'Where Spring Comes From' .

The new campaign, developed by George Patterson Y&R Melbourne, draws on the skills of the multi-award winning US based animation house Psyop to deliver a series of executions designed to capture and deliver the feeling of spring.

The campaign is anchored by Elvis Presley's classic Spring Fever (the first time an Elvis song has been licensed for commercial use in Australia). Elvis Presley Enterprises are so delighted with the new work they are planning to feature the new TVC on the website and Elvis Facebook page.
Credits Other credits

Planner: Kate Smither

Lead Technical Director: Chris Eckardt

Lead Compositor: Matt Lavoy

Media Agency: Carat

Music: Spring Fever / Elvis Presley

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