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BlackRock iShares: iShares 'intelligent + Simple'


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This weekend rolls out a new fully integrated campaign created by Colman Rasic, Sydney for the launch of four new Australian iShares ETFs. They will be amongst the first ETFs listed on the Australian Securities Exchange (ASX) to focus solely on the Australian sharemarket. The national campaign involves a 30 second TVC, print, online, outdoor and direct mail and introduces the simple power of ETFs as the next big evolution in investment products.
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Strategic Director: Will Worsdell

Head of Digital: Rob Reng

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