Interactive ad: FRESSIS WINTER TROPHY: fressis winter trophy -Stomping tricks against cancer sticks

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HOW TO ENCOURAGE SNOWBOARDER KIDS TO STOP SMOKING?Following the success of our anti-smoking skateboarding show, our good friends at the Cancer Society of Finland decided snowboarders would be next. World Cup-winning snowboarder Aleksi Litovaara has his own TV show called ALS. Together 358 Helsinki created a contest called "Fressis Winter Trophy". Eight top riders including Olympic silver medallist Peetu Piiroinen competed in snowboarding and other challenges, such as finger wrestling. Seven short episodes were screened on television and on FWT's own channel at fressis.fi