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Dell: Inspiron R


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chrome Editors Hal Honigsberg and Lance Pereira, collaborating with Psyop/Smuggler and Wunderman, just released a slate of :30s promoting Dell's exciting new products. The project showcases a myriad of challenging split-screens and an ever-changing mix of graphic and live-action footage.
Credits Other credits

Client: Dell

Spot Title(s): Inspiron One (featured), Inspiron R (feature), XPS

Air Date: December 2010



Agency: Wunderman

CD: Nick Moore

AD(s): Steve Henderson, Julian Gonzales, Mike Peterson

Copywriter(s): Mike Hurly, Dan Cassidy

EP: Fred Slobodin



Prod Co: Psyop/Smuggler

Director(s): Alex Hanson, Tibo Debaveye

DP: Peter Tischhauser

EP(s): Neysa Horsburgh, Kim Wildenburg

Producer: Cally Morton



Post/Effects Co: Psyop

Lead VFX/Inferno Artist(s): Katrina Salicrup, Kirk Balden, Alex Kolasinski

Lead 3D: Andrew Romatz.

3D Artist(s): Donald Strubler, Jean Choi, Mike Riendeau, Rie Ito, Victor Garza

2D Artist: Ara Devejian

Designer/Animator: Georgia Tribuiani

EP(s): Neysa Horsburgh, Kim Wildenburg

Producer: Cally Morton



Editorial Co: chrome

Editor(s): Hal Honigsberg, Lance Pereira

EP: Betsy Beale

Producer: Rebecca Baker



Music Co: Terrorbird Media

Composer: Kyle Andrews

EP: Eric David Johnson, Y&R



Audio Post Co: POP

Mixer: Mitch Dorf

EP: Susie Boyajan

Producer: Susie Boyajan



Shoot Location: South Africa

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