Hotels.com: Clay Yourself

Hotels.com® introduces the “Clay Yourself” micro site, http://www.clayyourself.com, today for the public to create their own digital clay avatar and submit their custom image to the “Star in a hotels.com Commercial” contest. Through this fun, interactive micro site anyone can create a digital clay character that resembles their facial characteristics and captures their personality. Digital clay avatars may be shared through social media sites like Facebook, Twitter and e-mail.
Site by Y&R Chicago.