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Interactive
Garnier Men: Guys Listen Up
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To encourage more young Singaporean men to start using a cleanser to wash their face instead of soap and water, Garnier Men via Publicis , Singapore got women to nag at men. The interactive website allows girls to mix and match verses to form a customized song before sending over to a guy. Girls can personalize it by recording their own verse with their computer mic and guys will respond with their own mix and match verses as a response.These conversations will appear in the users Facebook and campaign site gallery and songs can be tracked via ‘Shares’ and ‘Likes’.
Christabel Fernandes, Stephanie Ko, Chin Wei Hao Related
Garnier Men: Guys Listen Up
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