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TJAREBORG: No kids
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Tjareborg is a package tour travel agency that is part of the Thomas Cook Group. The task was to market the Sunprime resorts. Out of the various features in the Sunprime concept what seemed most relevant to 358 Helsinki was in fact that the resorts are aimed only for adults. The print ads are part of a campaign that consists of these print ads, spots for movie theaters as well as online TV spots.
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