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Top 6: October 26th 2011

Johnnie Walker: Important Man

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Top 6: October 26th 2011
Scotch - it's a serious drink for serious and important people. Or at least that's the perception, which doesn't exactly make it much fun. It was time to make people think differently about whisky. So for their new Johnnie Walker campaign, Leo Burnett Sydney embraced all the old perceptions, creating a tongue-in-cheek reminder that everyone's important enough to drink the drink of 'serious and important' people.

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