Chevy: "My Dad's Car"

Goodby, Silverstein & Partners recently released a new spot for Chevy, launching both a :60 second TV spot and long-form online version of the film depicting the real-life reunion of Herb Younger with his beloved Chevy. “My Dad’s Car” takes us back to the fall of 1964 when Younger bought the car of his dreams, a brand new Chevy Impala SS. He drove it with pride for years, but sold it in the ‘80s to pay for his children’s education. After five years of searching the country, Younger’s sons located their dad’s long lost Impala, and GSP and Chevy were there to capture the moment they were reunited.