Interactive
Israel Anti-Drug Authority: Both sides of weedThis is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
In 3 interactive videos, McCann Digital Tel Aviv showed those talking about marijuana as a deadly drug, and those telling it's the best thing that ever happened to them.
The user could switch freely between them, realize that none of them are actually true, and learn about the long-term effects of smoking weed.
Project manager: Roy Kisch |
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