 |
Tv
Big Sisters of BC Lower Mainland: Marriage
This is an archived ad - to view, please register for Bestads PRO membership or log in if you're already PRO. Ads on Bestads are free to view for the first week they appear. Register for FREE to view new ads.
his campaign was designed to encourage women to volunteer for Big Sisters, an organization that pairs young girls with women who can offer them advice and guidance. There’s a misperception by many women that being a Big Sister requires a large time commitment, and this is often cited as the reason women choose not to volunteer.
To demonstrate how little time it takes to make a difference in a girl’s life DDB Canada created the shortest messages possible in any given media: seven second TV ads, five second radio ads, Tweets and small space print ads. The ads are just long enough to feature a Big Sister giving a young girl advice, reinforcing the fact that being a big sister may take less time than you think.
Agency Producer: Sue Bell Related
Big Sisters of BC Lower Mainland: Like me back
DDB Vancouver 
Big Sisters of BC Lower Mainland: Heels or Flats?
DDB Vancouver 
Big Sisters of BC Lower Mainland: Wanna Baby
DDB Vancouver 
Big Sisters of BC Lower Mainland: Boyfriend
DDB Vancouver 
Big Sisters of BC Lower Mainland: Face Tat
DDB Vancouver 
Big Sisters of BC Lower Mainland: Forge
DDB Vancouver |
The Best Ad JobsRetrieving latest jobs
advertising news |
 |
