Print ad: Mr Kipling: Jubilee Celebrations 'Parade'

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Mr Kipling is launching a national advertising campaign celebrating the Queen’s Diamond Jubilee.

Created by JWT London, the ‘Jubilee Celebrations’ campaign comprises a series of ads which show Mr Kipling’s celebratory special Jubilee editions – Great British Fancies and the new Victoria Mini Classics recipe – as well as some of Mr Kipling’s classic cakes. The creative shows miniature figurines enjoying the Jubilee celebrations.