TV ad: Litter Genie: Psychadelic

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JWT New York has created three music videos to promote Litter Genie, the cat litter waste disposal system. The first video, Psychedelic, invites users to take a catnip trip back to the psychedelic ‘60s.

Category Household, garden & pets
URL http://www.youtube.com/watch?v=NykPvMVDXhs&list=UUALEpyRT7TuCMHJq3vTb5fQ&index=0&feature=plcp
Client Litter Genie
Agency J. Walter Thompson New York
Production Caviar
Country United States of America
Uploaded 2 October, 2012

Credits

Director
Keith Schofield
Executive Creative Director
Sarah Barclay
Creative Director
Billy Faraut
Copywriter
David Canavan
Art Director
Hope Jordan
Agency Producer
Mustafa Imam

Other credits

Planner: Mariam Dilawari

Head of Production: Sergio Lopez

Director of Music: Dan Burt

Project Manager: Jen Schockett

Account Team: Claire Capeci, Ariel Stern, Vanessa Reid, Amy Achenbaum

Chief Creative Officer, North America: Jeff Benjamin

Co-Chief Creative Officers, New York: Matt MacDonald & Ryan Kutscher

Client Team: Chikako Harada, David Greci, Kathleen Shanahan, Joseph Klicsu

Post-Production: Final Cut, NY & The Mill, NY.

Editing House: Final Cut, NY.

Music House: Amber Music

Media Agency: MEC

Litter Genie: Psychadelic

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Litter Genie: Psychadelic

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