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Top 6: October 24th 2012
Interactive

Wonderbra: Decoder

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Top 6: October 24th 2012
It all began in 1994 with Eva Herzigova's famous ‘Hello Boys’ advertising campaign.But Wonderbra has come a long way since the Nineties - and technology has advanced just as dramatically.To mark its success in this multimedia world, the luxury lingerie brand today through Digitas launches its first app. Called the Wonderbra Decoder App, the downloadable app allows users to undress stunning 21-year-old model Adriana Cernanova the latest face of the brand - to reveal her racy underwear.
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Creative Technologist: Stéphane Maguet, Julien Terraz

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