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McDonald's Monopoly: McDonald's Monopoly Millionaire
As kids we all wondered what it might be like if Monopoly were real; the game pieces, the hotels, the money. That's exactly what DDB New Zealand has done for the launch of the McDonald's Monopoly Millionaire promotion across Australia and New Zealand.
The TV spots, shot by Adam Gunser of Exit Films and animated by Toybox Auckland, introduce elements from the game into the real world and just like you dreamed they're on a scale bigger than ever before. From giant hotel pieces on city streets, to oversized dice rolling through suburban neighbourhoods and giving out free parking across the city, Macca's is bringing two of the most iconic brands together for one epic event.
Animation: Toybox Related
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