MasterCard Corporate: Just a piece of Plastic

Creative Commentary
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MasterCard Worldwide Corporate Business to Business TV.
MasterCard is taken for granted. People just expect this little piece of plastic that lives in your wallet to work anywhere in the world 365 days a year, and rightly so. But its so much more than just a credit card.
Our task was to communicate to business leaders, financial institutions and merchants around the world the way in which MasterCard Worldwide operates, and how their unique three-tiered business model strategically drives real value for all of MasterCards partners, putting it at The Heart of Commerce.
Its a complex, multifaceted message, so we needed to devise an engaging vehicle to communicate the many benefits. The last thing we wanted was for the ad to look Corporate and be like the usual wallpaper out there. You know the stuff with people of different nationalities wearing hard hats and carrying laptops in front of high tech buildings all over the world. Smiling.