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Top 6: August 28th 2013
Ambient

Popaganda Music Festival: The Live Quiz Release

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Top 6: August 28th 2013
Saatchi & Saatchi Stockholm revealed the artists booked for this year's Popaganda festival through a live music quiz and invited fans and music journalists to figure out the whole lineup themselves. Three bands performed cover versions of songs by the artists booked. For every song, the first person who tweeted the correct artist name and tagged it #popa13 won a ticket to the festival. News of the bookings spread for every guess tweeted. Soon, #popa13 trended giving proof to our insight that if there's anything indie music fans love even more than music – it's showing off their superior knowledge of it.
Credits Other credits

Designer: Louise Erdman Sundh

Digital creative: Erik Hiort af Ornäs

Planner: Elin Johansson

Account Director: Maria Lindskog-Klasén

Account Managers: Fredrika Frenkiel, Lina Alshammar

Web production: Stopp

Web Designer: Adrian Berggren

Flash: Håkan Boqvist

Interactive Producer: Marlene Hernbrand

Livestream: Mastroc

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