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Ikea: Teddy's Speech

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IKEA Australia has launched a significant new brand campaign calling on Australian families to loosen the collar at home and take a less regimented approach to family life via The Monkeys, Sydney

The "Make Time for Living" campaign launches with an integrated communications strategy and will roll out over the coming weeks with a 2 minute brand film, 30 second and 15 second TV commercials, a new online content hub, out of home and magazine advertising and a Spring/Summer brochure.
Credits Other credits

Post: The Editors

Sound: Nylon

Content Production Company: Will O'Rourke

Photography: Michael Corridore, Carine Thevenau, Jeremy Shaw

Media Agency: Match Media

Communication Director: Nick Wokes

Communications Manager: Mark Echo

Communications Manager: Russell Dowse

Online Content Hub Agency: Lavender

Client Services Director: Gayle While

PR Agency: Mango

GM: Claire Salvetti

Account Director: Ella Tacchi

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